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WABCO created ProVia in 2016 to provide an alternative to the low-cost spares of the commercial vehicles aftermarket. Developed by aftermarket specialists, ProVia parts are specifically engineered to provide reliable performance and are manufactured to precise standards, with no frills yet no compromise on quality or safety.
2016
2019
Just three short years after launch, ProVia has installed one-millionth aftermarket part. The brand is now available in more than 60 countries, and from over 650 distributors. The ever-expanding product range now offers more than 230 parts across 25 product lines, covering more than 2,000 OEM part x-references. That millionth part (an air dryer with cartridge, sold in Poland) is a testimonial to the reliability and great value that the ProVia brand delivers – and so we’re celebrating the landmark with a series of great offers and a social media campaign.
It seems odd to speak of loyalty in brand that is only recently celebrating its third birthday but ProVia has inspired an instant following, by offering competitive prices for rock-solid products without any compromises on quality and safety.